Proraso

Founded in Florence in 1908 , the Ludovico Martelli company has been renewing the knowledge of shaving professionals for more than three generations. Used with pride and satisfaction by Italian men and barbers , Proraso is a timeless classic that transforms the ritual of shaving into a pleasant daily habit. Always in search of excellence, Ludovico Martelli is witness to a company philosophy that still today with passion respects traditional methods and processing times.